George Perez, who works at TT Computers - a net café and electronics store, loves the neighborhood. He finds pleasure in his work, in his friends and in his adopted home.

TT Computers, located away from the commercial strip of Jackson Heights and in close proximity with the houses and apartments, serves everyone from teens to adults to the elderly, from Hispanics to Chinese to Indians. Perez’s diverse clientele is immediately visible upon entering the store. From video games to batteries, the store manages to create a lot of excitement and buzz among its customers.

Perez says that diversity is very obviously visible in the neighborhood. His friends come from various ethnicities but most of them are Hispanic just like him. He considers his work fun as he gets to hang out with his friends, interact with different people and serve the community’s needs and desires.

Jacob Barol, a manager at M & J Fabric Inc., believes his services play an important role in allowing Indians, Pakistanis and Bangladeshis maintain relations with their ethnic cultures.

Last year, an Iranian wholesaler decided to take his business from Manhattan to Queens. Where else could there be a larger and more diverse crowd in Queens than in Jackson Heights? He ventured out to move his business to Jackson Heights and so the foundation of M & J Fabric Inc. was laid. The fabric is imported from Korea, Indonesia and China and is sold at very low prices. The workers come from various ethnic backgrounds, like Jacob Barol who hails from Iran and Faizan Rizwan who hails from Pakistan. Most of the customers belong to the Indian subcontinent and appreciate the products and the prices. One such customer exclaimed that she wants to remain connected to her culture and heritage and commercial institutions like M & J Fabric pave a way exactly for that purpose.

Both Barol and Rizwan are not residents of Jackson Heights but they can surely claim that the neighborhood is very diverse. Interaction between ethnic groups is also visible, they say, especially in the commercial strip of the neighborhood.